Retail Pricing Tips
At time of writing, a 25-count bag of Zollipops was priced at $5.99 on Amazon; a single bag order would not qualify for free Prime shipping. This is an impulse purchased item – who wants to wait for a lollipop to show up in the mail? There is no reason to discount this item.
Zollipops are sugar-free, non-GMO, gluten-free, vegan, kosher, and have natural flavors and colors. However, they are manufactured in a facility that processes peanuts.
As of October, 2017, Zollipops are not available in any of the major chain drugstores – presenting a unique marketing opportunity for your store! Community pharmacies that sell Zollipops will be listed on a store locator: http://zollipops.com/find.
To jumpstart the sales of this product, sampling is a must! Consider the cost of two or three bags as a thrifty marketing investment. Hand out the Zollipops one at a time, explaining they are anti-cavity lollipops that taste good and are good for your teeth. The more you give away, the more you will sell. You have to taste them to believe them!
Signage idea: Place signs by the register that read: “Zollipops: the after-you-eat treat for a healthy smile!” Grab a graphic for your sign at zollipops.com or Google images.
Other notable facts about Zollipops to use in your messaging:
Alina Morse is the young creator of Zollipops and has done a number of interviews with major network shows and publications, including NBC, CNBC, ABC, Fortune, Entrepreneur, and many others. Zollipops were the only candy available at the 2016 White House Easter Egg Roll. Ten percent of Zollipops’ profits go toward supporting oral health education.
Purchase your ZolliPops products through FrontendMarketplace.com!