“This product should be considered HEALTH CARE! I have searched for a chemical-free deodorant for years, and the problem is that most of them don’t work, or the deodorant itself smells worse than your natural smell. Beach Organics has found the perfect combination of ingredients that work and keep you smelling fresh!” – K. Rodriguez
“This soap smells wonderful! It leaves my skin feeling moist and not dry. I really like the idea of not spreading chemicals all over my body while bathing. I will be buying this for all of my friends!” –
Please forward any testimonials to firstname.lastname@example.org.
The MSRP for Beach Organics is well warranted, especially because of the fact that it is a quality specialty niche product. The MSRP for shampoo is $19.99 with a cost of $9, equating to a profit margin of approximately 50 percent after freight. Traditional branded shampoos & conditioners have a typical profit margin of 25 percent, but remember, brand name personal care products are price sensitive. Heavily advertised deodorants offer a margin around 28 percent, with clinical deodorant sporting a 36 percent margin. Brand bar soaps and body washes have a margin of roughly 30 percent.
Beach Organics personal care products are not traditional nor are they heavily advertised. For this reason, I recommend you use the everyday item cost and your freight cost, add a 45 percent margin, and round to end in a 9 or 0. For example: If shampoo, conditioner, and body wash each cost $9 plus freight at $0.90 = $9.90, plus a 45 percent profit margin rounded to end in a 9 equals a $17.99 retail cost. Using this formula, organic soap would be priced at $5.99 and organic deodorant at $11.99.
Be aware of freight costs: the product ships from Florida and comes with a freight cost of approximately 10 to 15 percent.
Note: Do not place the price tag on the front of the cap or the front of the product packaging.
This line will be an obvious addition to your organic line and a good starting point to diversify your offerings. The packaging is eye-catching and the ingredients shout “organic.”
Start with an order of no less than six each (this will allow you to double face the product) of at least three different scents of the categories you choose to offer. The reorder point for each item should be when you have no fewer than three items left on the shelf. The three popular fragrances are Atlantis, First Light, and Voyager.
If you are looking for signage ideas, incorporate the Beach Organics slogan “Nature is our Chemist®” Keywords: Good for you and the environment. Non-toxic.
Purchase your Beach Organics products through FrontendMarketplace.com!
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